Our Azure bill went up 40% last quarter and nobody can tell me why. Where would you start looking?
Not in the portal's cost summary. Start with the cost export, because the summary rolls things up in a way that hides the answer.
The first thing worth knowing is whether this was a step or a ramp. Pull daily cost for the last ninety days and look at the shape. A step on a single day is almost always a commitment expiring, a tier change, or something new that got deployed and nobody tracked. A ramp is usually growth in storage, egress or log ingestion.
If it is a step, there are two usual causes and it is worth checking both before you look anywhere else. The first is reservation and savings plan expiry, which produces a large jump with no corresponding change in what you are running, and which people rule out last precisely because nothing in the environment changed. The second is something that got deployed or restored and never deprovisioned once the work was done. Restores are the quieter half of that: someone recovers a VM or a database to check something, it works, and the copy simply stays.
If it is a ramp, group the export by meter category rather than by resource group and sort by the change rather than the total. Resource group tells you who owns it, but meter tells you what it actually is, and the two biggest quiet climbers are usually egress and log ingestion.
One more worth a look: anything deployed in a different region than the workload it serves. Cross region traffic is metered, easy to create by accident, and almost never shows up as a line item anyone recognizes.